ATTENTION TO DETAIL UNITES BLÅKLÄDER AND KOENIGSEGG

Extreme quality standards, a myriad of challenging details, and a forward-looking perspective unite Blåkläder, a leading workwear company, and Koenigsegg, the legendary supercar manufacturer.

And then, of course, the clothes.

What links Blåkläder with Koenigsegg in the most tangible way is the fact that the people who make car dreams come true, the men and women on the factory floor in Ängelholm, are dressed entirely in workwear from Blåkläder.

The clothes worn by Koenigsegg’s workforce have been highly customised using Blåkläder’s VAS services with embroidered text, printed transfers and the requested all-black colour. The clothes project a unified, consistent look and enable an already close-knit team to perform a highly demanding job with outstanding success. Everything was done to match Koenigsegg’s image and ensure the highest quality possible.

In 2019, the Koenigsegg team and Blåkläder’s product development department tested and assessed the products that later on would form a new industry collection of workwear. As always for Blåkläder, the bar was set extremely high, and every single detail was continuously tested to perfection in the wear trials.

Whatever their background, all the Koenigsegg employees have two things in common: all the pride and dedication they put into their work. This strong team of 200-plus employees, who build the cars dressed in Blåkläder workwear, creates a seamless entity that cannot be outperformed by anything.

It is a never-ending struggle for Koenigsegg’s personnel. A battle against the clock, the resistance of the details and their own extremely high objectives and goals. Just like Blåkläder, this company is recognised for its outstanding quality, uncompromising commitment and hard work. Ask anyone who works at the Ängelholm facility what the reasons are behind this success, and you’ll be given the same answers time after time. Camaraderie, team spirit and a happy atmosphere. That’s what enables Koenigsegg to deliver excellent results and pull away from its competitors. Thanks to the people behind the cars who make this possible